Imports of wine to the United States have reached record highs. According to the International Organisation of Vine and Wine (OIV), in 2022, the USA was the leading global importer of wine by both volume and value. Furthermore, it secured the second spot in bulk wine imports by volume, with an average import price of €0.82 ($0.89) per liter. The primary wine-exporting nations to the USA by volume were Spain, Italy, and France.
Starting January 1, 2024, wine and distilled spirits products will be added to the California Beverage Container Recycling Program (BCRP). The Bottle Bill will require beverage containers to have a California Redemption Value (CRV) ranging from $0.05 to $0.25. Beginning July 1, 2025, producers will be required to include “CA Redemption Value,” “California Redemption Value,” “CA Cash Refund,” “California Cash Refund,” or “CA CRV” on all beverage containers sold or offered for sale in California. The new regulations are being touted as the largest change to the California Wine Industry since the end of prohibition. And It is set to affect nearly 50% of wine
Drizly released their 5th annual Consumer Trend Report which reveals what Americans are drinking and what they are expected to drink this summer and beyond. The press release included 6 key finding; drink choices are changing this summer, staying in is increasing, gifting drinks are for holidays, Americans are saying no to alcohol, home parties are increasing, and shoppers trust recommendations from their friends. While reading through the report I started to think of current brands that would fit the bill for the future or if there was a gap in the market. If there was a gap, would it be possible