Study Dispels Myth of Minor Access to Alcohol Through Direct Sales
Vinoshipper, an online wine compliance and e-commerce platform, has released a first-of-its-kind study to show that by using technology for age-verification it is 100 percent effective at stopping illegal purchases of alcoholic beverages by minors.
The study shows that direct-to-consumer sales are the safest way for alcohol to be sold and pre-purchase age verification software is a cost-effective and reliable way to block and measure minors’ attempts to purchase alcohol online. It also clearly demonstrates that minors are not attempting to use online direct-to-consumer avenues in any significant number to secure alcohol. Read more by Vinoshipper.